Beauty Crafted for Every You

At Fraidy, we believe every gift and every makeup moment should feel thoughtful, memorable, and uniquely yours. From handpicked palettes to curated gift collections, we create beauty experiences designed to delight.

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Our Mission

Fraidy is on a mission to make gifting effortless, meaningful, and beautiful. We curate products and experiences that empower confidence, and make every moment feel special.

The Story Behind Fraidy

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More Than Just Makeup

  • Handpicked products that will turn your ordinary makeup look into extraordinary.
  • Makeup consultations and makeovers that bring out your most beautiful self.
  • Beautifully packaged products designed to delight anyone on your list.

Why Fraidy Stands Out

  • High-quality, handpicked products for every style and skin tone.
  • Beautifully packaged gifts that feel luxurious and thoughtful.
  • Experiences and products designed to pamper and delight.
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Loved by Thoughtful Gift-Givers

“Fraidy's makeup place is classy, welcoming, and easy to shop in! Everything is beautifully packaged, and her service is wonderful. Best part? Now that she'll be online, I'll get to reorder my products and have them delivered in no time.”
Miriam S
"My mother always wanted to learn how to apply her makeup properly. For her birthday, my sisters and I surprised her with a Fraidy gift card. She visited the store for a makeup consultation and mini lesson, where Fraidy made her feel truly pampered and taught her everything she needs to look and feel her best."
Sara M
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